Executive Committee Member, The Dried Fruit Alliance, UK

Photo_Esther Ritson-Elliott
Tuesday | 12:15 PM – 01:15 PM – GLOBAL CAMPAIGN STRATEGIES by INC Stakeholders​: Esther Ritson-Elliott

Esther sits on the Executive Committee of the Dried Fruit Alliance.

As an award-winning International Marketing Director, Esther has been working on behalf of the California Prune Board for over 30 years in a role which incorporated the full management of Pan-European, Russian and GCC campaigns. Since 2019, as Director of International Marketing and Communications, she now oversees the Board’s programs in all global export markets.

Prior to working with the California Prune Board, Esther worked in financial PR before joining the marketing department for international cosmetics brand Estée Lauder, followed by joining international advertising agency Saatchi and Saatchi, where she worked with international brands such as Canon and British Airways as well as for other US Agricultural Export Programs participants.

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